Wednesday, February 07, 2007
Helping Clients Help Themselves
At Leads360 we spend a lot of time working with our clients because at the end of the day our business is built on the success of their business.
One of the many challenges we face is helping our clients understand their own business. Sometimes businesses come to us asking for solutions without properly identifying the problems that they are trying to solve.
"Do I need Lead Management or CRM?" is a question which we hear everyday from prospective clients. However, that is the wrong question to ask because it is confusing two separate problems: managing customers and managing leads. To help the industry better understand the difference between customer management solutions and Lead Management solutions (such as Leads360) we are proud to announce the launch of NO-CRM.
One of the many challenges we face is helping our clients understand their own business. Sometimes businesses come to us asking for solutions without properly identifying the problems that they are trying to solve.
"Do I need Lead Management or CRM?" is a question which we hear everyday from prospective clients. However, that is the wrong question to ask because it is confusing two separate problems: managing customers and managing leads. To help the industry better understand the difference between customer management solutions and Lead Management solutions (such as Leads360) we are proud to announce the launch of NO-CRM.
Labels: CRM, education, lead management
Sunday, December 17, 2006
Lead ROI, What Does That Mean
You might say it is the name of one our competitors. That’s true, but this post isn’t about them, see my post on embracing your competition. This is about return on investment (ROI) on leads and lead management software. One of the common sales tactics you hear in selling software is “benefits, not features.” Unfortunately features are more common than benefits. The #1 benefit of lead management should be ROI on your leads and the use of the software. In 2007 Leads360 is focusing significantly more attention to this part of the business. Our goal is to demonstrate significant lead ROI in your first 3 months; including the first month!
Over the past 2 ½ years we have helped thousands of customers get significant return on their investment in Leads360. We’re experts at it and we can do it for you. Check out our new ROI calculator on our website and speak to one of our sales associates to get a full ROI analysis using our compressive ROI calculator.
Over the past 2 ½ years we have helped thousands of customers get significant return on their investment in Leads360. We’re experts at it and we can do it for you. Check out our new ROI calculator on our website and speak to one of our sales associates to get a full ROI analysis using our compressive ROI calculator.
Labels: lead management, leadroi
